The journey begins
We started out focused on trade, sales and after-sales service, laying the foundations the brand grew on.
Our Story
We began as a trading business, and carried on building in Iran.
A decision to change
Knowing the market and what customers needed, we turned from trading toward manufacturing at home.
A focus on quality
Today, better design, close quality control and local production let us deliver appliances you can rely on.
1394
A vision takes shape
The idea of an Iranian brand built to global standards took form.
1395
Officially under way
Swiss Plus was registered and imports of selected products began.
1397
Local manufacturing is born
Domestic production lines opened and the transfer of technical know-how began.
1399
Reaching across Iran
The network of Swiss Plus branches and dealers expanded into markets nationwide.
1401
Entering the television industry
The television production line was inaugurated with the Minister of Industry in attendance.
1402
Our first showroom opens
The Swiss Plus showroom opened in the Armitage tower in Mashhad.
1403
Taking part in trade exhibitions
A deliberate presence at specialist and international exhibitions began.
Today 
1405
A new season of growth
Growing production capacity, innovating on products and strengthening the brand in the appliance industry.
1410
Looking ahead
Swiss Plus as a benchmark brand for home and audio-visual appliances across the region.
+10
Years of Experience
+70
Products Manufactured
+90
Customer Satisfaction Rate
Trust, earned through years by Iranian homes
SwissPlus, relying on its experience, continuous expansion of its product portfolio, and a strong focus on after-sales service, has worked to make choosing home appliances simpler and more reliable for Iranian families. Today, the variety of our products—from kitchen appliances to cleaning and personal care—has been developed with the goal of meeting the real needs of the home; a path supported by the satisfaction of customers who want quality, accessibility, and support all together.
Why Swiss Plus?
Product quality
At Swiss Plus, quality is not just how a product looks. It runs from the choice of materials and components through design, manufacture and final inspection. We set out to make appliances that are durable, practical and dependable, and that keep performing under everyday use. Our aim is for every product to combine sound design, build quality and what households genuinely need.
After-sales service
For us the buying experience does not end at delivery. Swiss Plus works to stay alongside customers at every stage of ownership, with after-sales service that is reachable, responsive and organised. From guidance and support through to technical service, our aim is peace of mind and a relationship that holds up over the long term.
Years of experience in home appliances
Years in the home appliance industry have given Swiss Plus a sharper read on the market, on what customers need and on how ways of living change. That experience shapes which products we choose, how we develop production lines and how we keep improving quality. Today we draw on it to offer appliances that match what families actually need and what the market expects.
